The antecedents of voter loyalty and the mediation role of party attachment: A case study from Turkey

Abstract

The primary objective of the present study is to identify the antecedents of voter loyalty, with a particular focus on the mediating role of party attachment in the relationship between inner-self, social-self, trust, and loyalty. Using a convenience sampling method, the data for this study were gathered from a sample of 750 voters residing in a developing European country, Turkey. The collected data were analyzed using confirmatory factor analyses and structural equation modeling. The results of the study demonstrate that significant and positive relationships exist between the aforementioned antecedents (i.e., inner-self, social-self, trust, and party attachment) and voter loyalty. Additionally, the findings suggest that party attachment acts as a mediator between the antecedents and loyalty. Drawing on these results and the existing literature on voter behavior and practice, the authors discuss methodological, theoretical, and practical implications for inner-self, social-self, trust, and party attachment.